DATE: THURSDAY 14 MARCH 2024 TIME: 5:00 – 8:00PM
James St Up Late (JSUL) is a street-wide fashion party held annually in Brisbane’s James St retail district and is the only night of the year that our community trades late.
The 2024 Up Late event will take place on Thursday 14 March from 5 – 8PM. Participating James St venues and retailers span the breadth of the James St offering – from fashion, food, drink, health and beauty, to lifestyle, design and hotel businesses – with Up Late inviting all to collaborate for one, annual late-night celebration.
James St businesses offer one-night only discounts, new collection previews, gifts with purchases, competitions, designer conversations, masterclasses and themed food and drinks.
Up Late is the one night of the year that James Street trades late, with the precinct connected via street wide DJ performances, themed lighting and pop-up activations.